 |
The glamour of the Mercedes-Benz SL at the Pebble Beach Concours d’Elegance
09.08.2021: Several historic SL sports cars enrich this glamourous event
Starting point: the original 300 SL racing sports car from the year 1952
The 70th Concours d’Elegance will take place on August 15, 2021
|
Several historic SL sports cars enrich this glamourous event
Starting point: the original 300 SL racing sports car from the year 1952
The 70th Concours d’Elegance will take place on August 15, 2021

It could hardly get more exquisite than this: at the annual Monterey Car Week in the grounds of the Pebble Beach Golf Club, the most exclusive and spectacular classics in motoring history are presented, admired, awarded prizes and sometimes even auctioned off for record-setting sums. Mercedes-Benz will also be present with several vehicles this year (August 12 – 15, 2021).
The focus will be on the history of the Mercedes-Benz SL. Examples of several generations of these fascinating sports cars will be on display at Pebble Beach – ranging from the 300 SL racing sports car from 1952 and the legendary 300 SL Roadster from 1957 to an SL 55 AMG of 2003. The SL tradition lives on: The latest all-new SL generation (R 232) will come soon.
The birth of the SL sports car: Mercedes-Benz sports cars have a very close connection with the USA. Back in 1953, American Max E. Hoffman was convinced that a sports car from Mercedes-Benz would be successful on the American market. Hoffman, the brand’s importer for the eastern United States, travelled to Untertürkheim to promote his idea for extending the model line-up.

The minutes of a board meeting on September 2, 1953 showed: “In the USA, people expect Mercedes-Benz, a company with a particularly good name in that country, to offer under all circumstances a sports car which alone can provide a basis for the existence of the dealer organisation.”
These discussions resulted in two models, the 190 SL (W 121) and the 300 SL (W 198). Hoffman was proved right: in 1954 and 1955 alone, no less than 85 percent of the 996 300 SL Coupés built were exported to the USA. Throughout the entire production period, Mercedes-Benz delivered more than half of all its 300 SL to North America. The subsequent SL model series continued this success story. Many of the best kept specimens can be seen regularly in Pebble Beach.

Mercedes-Benz Classic in Pebble Beach: Mercedes-Benz Classic is presenting six cars from its SL heritage collection in connection with the Concours d’Elegance.
Mercedes-Benz 300 SL racing sports car (W 194) #5: It was in this very car that Rudolf Caracciola, three-time European Champion of the Silver Arrow era from 1934 to 1939, took fourth place in the 1952 Mille Miglia. Hermann Lang, European Champion in 1939, finished second in the Carrera Panamericana in 1952 in this 300 SL.
Mercedes-Benz 300 SL (W 194) #11: the racing prototype further developed for the 1953 season – a true one-off.
Mercedes-Benz 300 SL Roadster (W 198), 1957
Mercedes-Benz 280 SL “Pagoda” (W 113), 1969
Mercedes-Benz 380 SL (R 107), 1982
Mercedes-Benz SL 500 (R 129), special model for the USA, the “Silver Arrow Edition”, 2001
Mercedes-Benz SL 55 AMG (R 230), 2003
Mercedes-Benz in North America: Mercedes-Benz Classic will not be the only presenter of valuable classics from the brand with the three-pointed star during the Monterey Car Week – numerous enthusiasts of the brand will present exceptional models from their private collections.

These models are expected:
Mercedes-Benz S Tourer (W 06), 1927
Mercedes-Benz SS Armbruster Cabriolet (W 06), 1927
Mercedes-Benz 680 S Saoutchik Torpedo (W 06), 1928
Mercedes-Benz 680 S Gangloff Sport 4 (W 06), 1929
Mercedes-Benz S Barker Tourer (W 06), 1929
Mercedes-Benz SS Erdmann & Rossi Roadster (W 06), 1930
Mercedes-Benz SSK “Count Trossi” Roadster (W 06), 1930
Mercedes-Benz 38/250 SSK Roadster (W 06), 1931
Mercedes-Benz 500 K Special Roadster (W 29), 1936
Mercedes-Benz 540 K Special Roadster (W 29), 1937
Mercedes-Benz 540 K “Autobahnkurier” (W 29), 1938
Mercedes-Benz 300 S Coupé (W 188), 1952
Mercedes-Benz 300 SL “Gullwing” (W 198), 1954
Mercedes-Benz 300 SL “Gullwing” (W 198), 1955
Mercedes-Benz 230 SL Pininfarina Coupé (W 113), 1964

Concours d’Elegance celebrates its 70th anniversary: the competition for outstanding automotive elegance has been held every year since 1950 on the Pacific coast of California. The only exception was 2020, when the event had to be cancelled due to the coronavirus pandemic.
This is why the 70th Pebble Beach Concours d’Elegance, featuring 200 breath-taking cars and exquisitely and elegantly dressed ladies and gentlemen, will take place on Sunday, August 15, 2021. Around the 18th hole of the golf course, cars will be awarded prizes, including the classic “Best of Show”.
On the Thursday before the Concours, around 150 historic cars will take part in the Pebble Beach Tour d’Elegance, a scenic trip of approximately 75 miles, which will demand a great deal of skill from the drivers due to its topography.

Monterey Car Week events also include classic car auctions from some of the world’s top auction houses. In a typical year, around 100,000 visitors from all over the world come to this exquisite event.
- photos Mercedes Benz
Permanent-URL:
|
Pebble Beach - 70 years of Automotive Excellence
09.08.2021
|
California this week welcomes back motoring enthusiasts from around the world for a series of prestigious automotive events, including the deferred 70th anniversary edition of the renowned Pebble Beach Concours d’Elegance®. First held in 1950, the Concours celebrates exq more >> |
First Acura NSX Type S will be Auctioned for Charity During Monterey Car Week
03.08.2021
|
Acura donating all proceeds from auction to charity, including the Center of Science and Industry (COSI) to support STEAM youth education across the U.S. First 2022 NSX Type S, VIN #001, to cross the Mecum auction block on Aug. 14, broadcast live on Peacock and NBC Sports Network In celebrat more >> |
Limited Run Acura NSX Type S to Debut at Monterey Car Week
03.08.2021
|
... Celebrates Supercar’s Final Model Year
Limited to 350 units worldwide, NSX Type S raises the already impressive performance of Acura's cutting-edge electrified supercar to new levels more >> |
Messe Frankfurt India set to launch E-Mobility India Forum to address challenges concerning EV adoption and expansion in India
03.08.2021
|
Messe Frankfurt India is all set to launch E-Mobility India Forum powered by NGV India Summit on 7th October 2021 at Le Meridien, New Delhi. The forum will invite illustrious EV brand leaders and government dignitaries to address major opportunities and challenges that the country is facing on the path to achieve a complete EV ecosystem. more >> |
Aston Martin celebrates 70th Anniversary of first sports car at Pebble Beach Concours d’Elegance
02.08.2021
|
Exclusive Club House – Aston Martin Club 1913 – located on the iconic 18th Fairway of the Pebble Beach Links Golf Course 70 Years after first entering the more >> |
Mercedes-Benz at the IAA MOBILITY 2021 - Lead in Electric
29.07.2021
|
Premiere for five fully electric modelsAt the IAA MOBILITY in Munich from 7 to 12 September, Mercedes-Benz is showcasing the full breadth of its current and future electric mobility line-up – from compact models to performance luxury saloon to multi-purpose vehicles (MPVs).
more >> |
Rolling Bones set to rock Salon Privé as Bonneville meets Blenheim
24.07.2021
|
Innovative New York hot rodders invade Salon Privé Week Bespoke designs set to take their place alongside concours classics Raucous flathead V8s will thunder through Woodstock for Salon Privé LIVE The iconic Rolling Bones to make their UK debut at Salon Priv&e more >> |
130th Canton Fair to be held both online and offline
22.07.2021
|
The 130th China Import and Export Fair (Canton Fair) will be held in a merged format, both online and offline, between October 15 and November 3, 2021.
This edition of the Canton Fair will feature displays in 51 exhibition sections based o more >> |
Tickets Now on Sale for the 2021 Chattanooga Motorcar Festival
22.07.2021
|
Tickets to the 2021 Chattanooga Motorcar Festival on Oct. 15-17, 2021, are now on sale HERE
The Chattanooga Motorcar Festival is bac more >> |
Concours of Elegance prepares for special tenth anniversary show in 2022
19.07.2021
|
Spectacular 10th anniversary showcase planned for Concours of Elegance 2022
The most remarkable cars from each previous event will reunite to create the greatest ever line-up of vehicles ever seen i more >> |
The BMW Group at the IAA MOBILITY 2021 show
19.07.2021
|
Open discussions on the sustainable mobility of the future – in person - IAA takes place at the home of the BMW Group for the first time - Innovations and new technologies for future mobility - Focus on circular economy, sustainability and urban mobility more >> |
Paris Motor Show 2022
19.07.2021
|
The PARIS MOTOR SHOW (MONDIAL DE L'AUTO), and the EQUIP AUTO trade show come together to announce the launching of the Paris Automotive Week in autumn 2022.
The PARIS MOTOR SHOW and the EQUIP AUTO trade show are coming back in 2022. T more >> |
Aston Martin Valkyrie declared Michelin's Showstopper of the 2021 Goodwood Festival of Speed
15.07.2021
|
• The Aston Martin Valkyrie hypercar was voted winner of the illustrious Michelin Supercar Paddock Showstopper of the Festival at FOS
• The all-electr more >> |
Yamaha Will Participate in 2021 EICMA Motorcycle Show
14.07.2021
|
Yamaha Motor Europe announces that it will take part in the 2021 edition of the EICMA show which will be held from 23rd to 28th November. Yamaha Motor Europe has made this decision thanks to the positive progression of the international and national vaccinat more >> |
Herzog Motorsports to be Honored at Museum of American Speed Oct. 15-16
14.07.2021
|
Cars, Trucks and Memorabilia Showcasing Team’s Success in Off-Road, NASCAR, ASA and NHRA will be on Permanent Display; TV Documentary to air in Fall on Fox NetworkPhoto caption: On display at the Museum of American Speed will be the Larr more >> |
Adrian Newey at Goodwood Festival of Speed
13.07.2021
|
Adrian Newey took the Aston Martin Valkyrie, a head-turning hypercar designed and built in collaboration with Red Bull Advanced Technologies, up the hill at Goodwood Festival of Speed last weekend.
Adrian comments, “It was very more >> |
INEOS Grenadier makes dynamic debut at the Goodwood Festival of Speed – with some two-wheeled company
12.07.2021
|
All-new 4X4 joined by INEOS Grenadiers cyclists on the famous Goodwood hillclimb And behind the wheel, from the Mercedes-AMG Petronas F1 team - Esteban GutiérrezThe INEOS Gre more >> |
Paul Casey tests the Cayenne Turbo GT at the Goodwood Festival of Speed
12.07.2021
|
Porsche Brand Ambassador visits famous motorsport festival
Powering his way to the 149th Open Championship: world class golfer Paul Casey used the time in his old home England before the year’s fourth major to visit the equally steeped-in-tra more >> |
Maserati MC20 makes its UK dynamic debut at Goodwood Festival of Speed 2021
10.07.2021
|
Maserati’s MC20 super sports car made its UK dynamic debut at Goodwood’s 27th Festival of Speed, taking on the famous hill climb in the Supercar Run.Over the four-day motoring event, taking place at Goodwood in W more >> |
Lotus Emira wows the crowds at Goodwood Festival of Speed
10.07.2021
|
Less than 48 hours after its world premiere, all-new British sports car was a major draw with show-goers Crowd control measures in place all day on Lotus stand as visitors flock to see the Emira more >> |
Rolls-Royce Motor Cars celebrates Bespoke at the Goodwood Festival of Speed
09.07.2021
|
• Global public debut of Rolls-Royce Wraith Black Badge Landspeed Collection• Bespoke expressions of full product portfolio presented to the public• Collection presented on Festival’s Laundry Green more >> |
World premiere for Renault at the 2021 IAA Munich Motor Show
09.07.2021
|
RENAULT ANNOUNCES ITS ATTENDANCE TO THE 2021 IAA MUNICH MOTOR SHOW RENAULT WILL REVEAL ITS NEW MEGANE E-TECH 100% ELECTRIC FOR A WORLD PREMIERE THE RENAULT PRESS CONFERENCE WILL BE HELD ON MONDAY, SEPTEMBER 6TH, AND WILL BE LIVE STREAMED WELCOME TO &lsq more >> |
Dacia's world premiere at IAA Mobility 2021 in Munich
08.07.2021
|
Dacia will attend the 2021 IAA Mobility show in Munich, with a world premiere: its all-new versatile 7-seater family car. Following the presentation of the brand's new visual identity on June 17, Dacia w more >> |
GSMA Celebrates The Return Of MWC Barcelona
07.07.2021
|
Getting back to business and back together to discuss Connected Impact at the historic hybrid event The GSMA is celebrating the safe and successful return of MWC Barcelona, the world's largest mobile ecosystem event. It is humb more >> |
Automobili Lamborghini at Motor Valley Fest 2021, Modena
01.07.2021
|
Meetings, talks, and Lamborghini models in the heart of Modena, and adrenaline on track with a race at Novi Sad ParkAutomobili Lamborghini renews its participation in the Motor Valley Fest: four days packed with events held in Modena from July 1 to 4 involving th more >> |
Electric Avenue- The Road To 2030 at Goodwood Festival of Speed
29.06.2021
|
Presented by Sky ZeroThe home of electric mobility at the Goodwood Festival of Speed Electric Avenue – The Road To 2030 is presented by Sky Zero New exhibition space will showcase the latest EVs more >> |
Celebrating record breakers - Michelin powers into the 2021 Goodwood Festival of Speed
23.06.2021
|
... with a host of icons already confirmed
• The Michelin Supercar Paddock will host some of the world’s rarest and fastest super, hyper and race cars at the 2021 Goodw more >> |
Goodwood Festival of Speed to go ahead as a pilot event
22.06.2021
|
Festival of Speed presented by MastercardThursday 8 - Sunday 11 July The Goodwood Festival of Speed presented by Mastercard has been confirmed as a pilot event by the Events Research Programme (ERP). &n more >> |
Automobili Lamborghini at the Milan Monza Motor Show
10.06.2021
|
Automobili Lamborghini will be at the Milan Monza Motor Show from 10 to 13 June, with the exclusive appearance of the new Huracán STO and the few-off Sián, together with the Urus Super SUV and a Huracán EVO Spyder.Automobil more >> |
Automechanika Shanghai reports: A snapshot into China’s new developmental plan for the auto industry
10.06.2021
|
Automechanika Shanghai breaks down China’s 14th Five Year Plan 2021 – 2025 (14th FYP) and what it means to players in the automotive ecosystem. The country’s latest economic and developmental strategy sees the auto industry become a key driver of growth and industrial upgrade.
more >> |
Jaguar V12 E-Type Reimagined to be launched at the London Concours
10.06.2021
|
A brand-new design by renowned engineer Neville Swales of Building the Legend Limited is set to make its public debut at the London Concours, which returns to the Honourable Artillery Company from 8-10 June. The very first example of this spectacular V12-powered Jaguar E-type homage more >> |
Maserati Tipo 61: the 60th anniversary of its triumph at the Nürburgring
31.05.2021
|
An anniversary to remind us that sporting DNA will always be victorious.From racing roots to a new future on the track with MC20.On 28th May, Maserati celebrates a significant anniversary; exactly 60 years ago, the Tipo 61 ach more >> |
The Pure&Crafted Festival initiated by BMW Motorrad will return to Berlin
27.05.2021
|
....from 17 to 18 September 2021.The Hives and Jake Bugg confirmed as first acts. Festival tickets are pre-selling for 55,00 € now. Launched in Berlin in 2015 and initiated by BMW Motorrad, the Pure&Crafted Festival more >> |
PEUGEOT is making mobility electric at the Roland-Garros 2021 tournament
27.05.2021
|
As the long-standing official partner of the French Open tennis tournament for the 38th consecutive year, PEUGEOT will be providing transportation for the players, VIPs and officials with a fleet of 100% electric vehicles for the first time in 2021. more >> |
CAPAS 2021 closes, spotlighting trends that promote development in Southwest China’s automotive industry
25.05.2021
|
The seventh edition of the Chengdu International Trade Fair for Automotive Parts and Aftermarket Services (CAPAS) closed its doors on 22 May 2021 at the Chengdu Century City New International Exhibition and Convention Center. more >> |
CAPAS 2021 opens today with a new zone to drive automotive industry development in Southwest China
20.05.2021
|
The Chengdu International Trade Fair for Automotive Parts and Aftermarket Services (CAPAS) opens today (20 May 2021) at the Chengdu Century City New International Exhibition and Convention Center.
The three-day fair sets to host 535 exhibitors ac more >> |
Goodwood Festival of Speed Central Feature to celebrate Lotus
19.05.2021
|
Lotus to be celebrated as Central Feature marque at the 2021 Goodwood Festival of Speed. The Central Feature will head in a new direction to provide an immersive customer experience on-event and from home. The Goodwood Festival of Speed presented by Mastercard will take place 8-11 July 2021. more >> |
United under the flag of diversity: Audi employees celebrate European Diversity Month
18.05.2021
|
Various diversity campaigns at international production locations Audi Board of Management Member for Human Resources Sabine Maassen: “A common understanding of diversity and inclusion makes us fit for the future and ensures our company’s success” International diversity more >> |
The Outlierman renewed its exclusive style partnership with Pebble Beach Concours d'Elegance
11.05.2021
|
• Bologna-based atelier, The Outlierman, has renewed its exclusive style partnership with the world-renowned concours event, Pebble Beach Concours d’Elegance • First established in 2016, this partnership inv more >> |